Oct 19, 2023
Posted by: Allison Lakacha Marketing Specialist Suffolk University Center for Continuing & Professional Education Adapting Marketing Strategies to Market Shifts On one level, a marketing professional’s job may seem straightforward. The basic objective is assessing...
Oct 6, 2023
Posted by: Allison Lakacha Marketing Specialist Suffolk University Center for Continuing & Professional Education The Buyer’s Journey: How to Create a Customer-Centric Sales Funnel The process through which a person becomes aware of a need, evaluates...
Jul 26, 2023
Posted by: Allison Lakacha Marketing Specialist Suffolk University Center for Continuing & Professional Education Successfully launching a business remains one of the most difficult challenges that entrepreneurs face. According to the U.S. Bureau of Labor...