Web 2.0

Record Industry 2.0

jpaleczny Web 2.0

I have been following the musical rise of one of my closest friends, Geoff Sarubbi aka OnCue. OnCue is a local artist from my home town of Newington, CT. I remember listening to his first released songs that he produced on his computer at the age of 13. The difference between then and now is nothing short of monumental. It’s amazing how maturity can be heard in a song by the beats, lyrics, flow and cohesiveness.

Currently OnCue heads up his own record company called Game Point as well as a design company called GPXO which does promotional flyers and cd covers for other aspiring artists.

Almost most of marketing and exposure that OnCue has made was through the internet, especially through MySpace. This is a very popular trend rising amongst young artists who wish to bypass record companies and spend thousands of dollars on promotion that is not as effective towards this new internet generation.

This is OnCue’s latest single, Dancin’ On The Bar, which was released just this week.

A more visual look at what web 2.0 is

jpaleczny Web 2.0

While searching on Digg.com I came across this great intro video into what web 2.0 is. I would highly recommend anyone who is introducing web 2.0 to their workplace or classroom to use this video to convey how web 2.0 has developed and why there was a need for an evolution in the way we used the internet. Created by Michael Wesch this video explains why HTML became obsolete as a way to program websites and why a new language, XML is so powerful and enabled the web to become the web that we love today, a used based and influenced network that sustains life only through our interaction.

[kml_flashembed movie="http://youtube.com/v/NLlGopyXT_g" width="425" height="350" wmode="transparent" /]

What is Web 2.0?

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The internet has evolved into something more than many of us could ever predict. Information is instantly retrievable and knowledge has become limitless. One of the emerging ideas that has gained a lot momentum is user-end interaction with websites. Web developments like MySpace and Facebook are a few examples of how the internet community can come together to form something bigger than a team of web developers could ever produce on their own.

And simply put, that community production is what web 2.0 is all about. Web 2.0 was first coined by Tim O’Reilly at the 2004 Web 2.0 conference (1) as a defining phrase for the second generation of the internet, a collaboration of the many ideas of users all over the world and their contributing efforts to wikis, blogs, social networks and folksonomies.

Many businesses lately have been evolving into 2.0 standards. A company that I have grow and develop is Revision3. Revision3 is a completely web based television studio aimed at developing web shows that are on demand, high quality and professional. Their aim is to revolutionize how companies can broadcast series and shows on other mediums rather television. Despite Revision3 shows being only shown online, companies such as Netflix, Microsoft. Sony and GoDaddy.com have been paying up to $10,000 an episode for advertisement (2).

Revision3 is a great example of how to utilize the broadband speeds of the internet along with user requested content to provide viewers with a tv like viewing experience that they cannot receive from their television provider.

Question to readers:

Do you feel that the internet is developing in a productive way? Are applications such as facebook or online video services like Revision3 necessary tools that help develop connectivity between people? Are these new developments a response to our lack of satisfaction with the previous generation of the internet?

(1) http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

(2) http://money.cnn.com/galleries/2007/biz2/0702/gallery.nextnet.biz2/9.html

Introductory Post

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Thank you for visiting my blog.

As technology develops and information about us becomes public many companies are looking to adapt to this new fast pace digital world. Technology is being streamlined and our lives are being digitized. The power of Google has enabled prospective employers to find out much about you within minutes. Reputations are being put on the line based on how the outside world sees your facebook, myspace or even your blog. New technology and resources come with responsibility. This blog will discuss proper internet etiquette as well as introduce you to the new arsenal of business weapons available to us today.